Let’s start the season! | Lapierre Zipp Collective Team Launch
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The Enduro World Series 2022 competition finally starts tomorrow! Beyond the promise of new victories, and in spite of a lengthened preparation due to the beginning of the year, Lapierre wants to approach this return to the starting line with a positive, conquering and festive state of mind!
And it will be built around three key moments. First of all, and in the image of the team, the brand wants it to be disruptive, fun and explosive… You can count on the Lapierre Zipp Collective team to continue to convey this little bit of madness and this unique “French flair” that it brings with it to each event, in the paddocks and on the single tracks.
In the short film “Let’s Start the Season”, you will discover that we let our imagination go back to the early nineties and that Lapierre pilot Isabeau Courdurier shows off a Spicy with a special design inspired by the nineties.
But the brand didn’t want to stop at just this special bike design. The Lapierre Zipp Collective riders and staff will be wearing a funky, 90’s inspired Bomber jacket throughout the season.
If Isabeau’s bike will remain a unique piece but you want to belong to the Lapierre Zipp Collective family, this Bomber Limited jacket, made of polyester fibre with a micropeach finish and water-repellent, with a synthetic wadding lining, will be available for sale from June 4th in two colours and on sale only on the http://www.lapierrebikes.com.
